2/2/2012
Reinvent Your Online Sales Strategy
Have a retail ecommerce business, but sales sluggish due to a limited old-tech or inflexible website?
We can review your existing website and ecommerce business, then make a proposal for you to turn things around.
Take advantage of our years of experience setting up and marketing ecommerce businesses.
» Free Quote
1/23/2012
Job Opening: Salesperson
Nittany Web Works is looking for an experienced salesperson with an interest in web design and ecommerce.
The job is both challenging and rewarding. Must be client-friendly and have good communications skills.
We are ultimately seeking a qualified person to head up business development for new web design and ecommerce clients.
Visit our
Careers page if you're interested, and submit a resume.
11/29/2011
Ecommerce Sales Up 41% Black Friday through Cyber Monday
Clients of Nittany Web Works saw a huge increase in sales during the four biggest online sales days of the year. Sales were UP 41% on average Black Friday through Cyber Monday (11/25 through 11/28) over the previous year, with several clients seeing increases well over 100%.
This is at least partly due to some new marketing strategies and website improvements, along with optimization of existing marketing strategies.
Attention to detail pays off, and when best practices are followed, results speak for themselves.
10/18/2011
Prepare for the 4 Biggest Online Sales Days in 2011
The 4 biggest online sales days of the year are approaching: Black Friday 11/25 through Cyber Monday 11/28.
Online shoppers tend to relate to discounts and sale pricing more than anything during this time, and because conversion rates are so high during these 4 days, ecommerce websites should be able to discount more than usual and still come out on top. If you do not offer a sale, your sales could actually decrease during this time, as your competition will certainly be offering discounts.
Last year Nittany Web Works' clients saw a significant spike in sales during these 4 days, and even an average increase of 11% over the year before. This year is expected to be even larger.
Now is the time to begin planning your sales promotions. Please give us at least 4-5 business days notice of any sale graphics or discount codes you'd like our help with.
10/17/2011
New Website Design: ShoeFlyStores.com
ShoeFlyStores.com is a Pennsylvania based chain of shoe stores that offers and brand name footwear along with excellent service. The new website is designed to be a hub of information for customers, displaying all locations and offering mailing list memberships for store specials.
http://www.shoeflystores.com/
5/24/2011
New Website Design: TheSmileArtist.com
TheSmileArtist.com is all-new! Redesigned from the bottom up, this new site is content-rich with photos and video, easy to navigate with a rollover menu, and full of useful information.
http://www.thesmileartist.com/
2/26/2011
February 2011 Newsletter - Cloud Hosting is Here, New Bing Shopping Product Feed, Facebook Ads, Tech to Save Money, More
2/8/2011
Focus on Performance: The Cloud is Here!
We began a move to the cloud in December 2010, and we are excited to announce that we've finished upgrading and moving our hosting platform!
Our website clients' sites are now hosted on a state-of-the-art, cloud-based hosting platform.
In addition, for our retail ecommerce clients, we've also finished other performance improvements: including the search function, product display pages, and more.
This means pages load
200-500% faster than before, depending on how much dynamic (database) content is on the site pages.
As websites include more and more dynamic, realtime-generated content, hosting and performance improvements are necessary to keep up with how much more taxing these pages are on servers. There is also an increase in demand: more users, on more devices, and with higher-speed connections. We pride ourselves in the continuous investment we put into our hosting infrastructure. About every 12-18 months, we upgrade the hosting platform to meet current demands/needs.
If you would like to learn more about what cloud-based hosting means, and why it is better than traditional web hosting, please feel free to
contact us.
1/7/2011
Welcome Shannon Miller, Product Feed Manager
Nittany Web Works welcomes Shannon Miller, our new Product Feed Manager.
We're excited to have Shannon as part of our team!
We have created this new specialized position with our company to improve the way our merchant product data feeds are managed and optimized.
Shannon will help us support our ecommerce clients better, and improve our product feed offerings and services.
12/14/2010
Sales Performance Up 11% Black Friday through Cyber Monday
This year Nittany Web Works' ecommerce clients outperformed last year's four largest online sales days. Sales were UP 11% on average Black Friday through Cyber Monday.
When best practices are followed, results speak for themselves.
12/6/2010
December 2010 Newsletter - Sales Performance, Holiday Shipping Deadline, Marketing Opportunities
11/24/2010
Launch of Ecommerce Site: PittPanthersClothes.com
PA-based retailer, Pitt Panthers Clothes has launched their new ecommerce website selling Pittsburgh Panther clothing & gear to devoted fans.
www.pittpanthersclothes.com
11/16/2010
Black Friday, Cyber Monday, Shipping Deadlines
Read about the
2010 Holiday Promotions schedule and deadlines.
11/10/2010
November 2010 Newsletter - Black Friday, Free Shipping Day, Featured CSEs, News & more...
10/15/2010
Add More Content - Setup a WordPress Blog
Adding a custom-designed wordpress blog to your site will get you more traffic. By simply adding content to your site regularly, you will increase your traffic. Google and other search engines reward sites with new, unique and frequently-updated content. Your visitors will also come to expect posts, and will subscribe to blog or check your site often to see what's new.
If you've ever thought about publishing a blog to go along with your other website efforts, you should consider using WordPress, hosted ON your site. Hosting your blog on-site is better for SEO/building organic traffic than having it on a separate domain or subdomain. We can setup a WordPress blog for you as http://www.yoursitename.com/blog/ . A WordPress blog can also act as a CMS (content management system) for all kinds of content you may want to add to your site (photos,video,etc), not just blogging articles.
Setup can be 2-5+ hrs depending on the level of customization you want for the design.
Contact us to learn more about this valuable addition to your site.
10/13/2010
Redesign of Ecommerce Site: App Outdoors
PA-based retailer of
outdoor apparel,
sporting goods and
sports equipment retailer, Appalachian Outdoors has had a long relationship with Nittany Web Works. Today we launched a brand new, state-of-the-art website with all new navigation, and features to highlight products, etc. We believe the new site will make the user experience better than it has ever been, and give App Outdoors a competitive advantage.
www.appoutdoors.com
10/3/2010
Use Social Media - Start with Facebook, Twitter
Social Media sites like Facebook and Twitter are highly popular, and continue to grow their user bases rapidly. These sites should really be utilized to complement your mailing list PR strategy. They have some advantages over mailing lists that make them hard to ignore. Read our
September 2010 Newsletter for a list of the advantages.
Email marketing is still the best way to reach customers and get repeat business at the moment. However, if you're not using Social Media, you're missing out on opportunities now, and not planning for the future. They should be used together for a more complete web PR strategy.
9/2/2010
September 2010 Newsletter
8/9/2010
August 2010 Newsletter - Nittany Web Works - 11th Anniversary
7/30/2010
Launch of Manor Furniture and Appliances
The furniture and appliance store was established 75 years ago by the Gribik family in Ford City, Pennsylvania, and has been providing quality products and service to Ford City and Kittanning areas, about 45 minutes northeast of Pittsburgh PA. Today they launch their Internet presense with a professionally-designed website to attract and impress new customers.
Visit them at
http://www.manorfurnitureandappliances.com/.
7/30/2010
Launch of Ecommerce Site: Fugly Sports Gear
Fun & Ugly = Fugly! Its all about having fun while playing sports with your friends. The exciting new athletic apparel vendor has selected our Ecommerce Platform for their online retail sales venture.
http://www.fuglysportsgear.com/
7/23/2010
July 2010 Newsletter - Nittany Web Works
6/7/2010
Launch of Ecommerce Site: Birkenstock Shoe Fly
Harrisburg, PA-based shoe retailer Shoe Fly's latest website for
Birkenstock Sandals (and shoes, cleaning kits, more).
http://www.birkenstockshoefly.com/
3/15/2010
Seeking a Regional Salesperson
Web design, Internet marketing and ecommerce are what we do. We need someone to meet & talk with new clients about this!
Our company is ready to grow. Please visit our
Careers page if you're interested!
3/11/2010
Advance Nutrition (PA) Launches New Website, Online Store
Advance Nutrition, the Langhorne PA - based nutrition specialists, have launched a new modern dual-purpose website offering both full service information and an ecommerce store.
http://www.advance-nutrition.com/
3/1/2010
Launch of Local ECommerce Website: Scents of Life
Tyrone, PA - based country decor & crafts gift shop has now launched its website, featuring many one-of-a-kind, hand-made pieces--made from mainly recycled materials.
http://www.scentsoflifeshop.com/
12/15/2009
Launch of E-Commerce Website portable-heaters.com
PA-based heating product company CHP, Inc. Heat Division's newest website, where customers can purchase replacement parts direct from the company website.
http://www.portable-heaters.com/
12/8/2009
Newsletter Q4 2009 - An update on all things Nittany Web Works
We've posted our Newsletter for Q4 2009: e-commerce numbers, system upgrades, tips for website owners, and more.
» Read Newsletter
9/21/2009
Launch of itstoughgrowingup.com
A single-page site for the new book of "true children's stories of courage" compiles by authors Marilyn Dalrymple and Joan Floor.
9/18/2009
Ecommerce Web Design Launch: CelebrationPizzaToppers.com
PA company launches a new ecommerce website to sell their fun, new Pizza Toppers product line.
http://www.celebrationpizzatoppers.com/
9/15/2009
Launch of NWW Mobile Site
Today we launched a Mobile Website for Nittany Web Works. Point your iPhone(tm), BlackBerry(tm), or other web-friendly mobile device to our site and it will automatically redirect to our mobile site!
http://www.nittanyweb.com/mobile/
8/10/2009
Launch of Web Retail Group
We've launched our sister firm and website: Web Retail Group . The site focuses on all things ecommerce: web design, technology solutions, and internet marketing. If you're a retailer and want to sell online, you should definitely check it out.
http://www.webretailgroup.com/
8/9/2009
Nittany Web Works celebrates its' 10th Anniversary
We are forever grateful to our clients for their support and we strive to move forward with excellent client service as we continue to grow and improve! Thank you all!
5/23/2009
E-Commerce Site Launch: Peninsula Beauty
CA-based chain Peninsula Beauty launches multi-brand e-commerce website with Nittany Web Works. Visit the site, see our E-Commerce Platform in action.
http://www.peninsulabeauty.com/
5/6/2009
Launch of leaujeans.com
Ecommerce site of l'eau Jeans, a unique designer denim jean company in NYC.
3/18/2009
Seeking Regional Salespeople
Our company is ready to grow, and we're looking for regional salespeople across the United States. Please visit our Careers page if you're interested!
http://www.nittanyweb.com/careers.htm